






Maybelline
Creation of the graphics to express the One By One lashes by the mascara brush. This product is sold on European and US market.
ONE BY ONE | Atelier Pascalie
CHEEKY GLOW | Atelier Pascalie
Creation of a range of powder box
for Cheeky Glow.
SUPERSTAY IDEATION | Atelier Pascalie
Ideation of blisters and boxes
to combine the best visibility
of the product and the brand.
FINAL SUPERSTAY BOX | Atelier Pascalie
Final box chosen for the gloss stick.
BLOOM IDEATION | Atelier Pascalie
The design brief was to express the color changing through the graphics since
the product is transparent in the lipstick and coloring once on the lips.
Final product launched
on the Asian market.
FINAL BLOOM | Atelier Pascalie
LOGO IDEATION | Atelier Pascalie
Based on the Colossal Design, ideation for 3 other mascaras with pop-art inspiration and superheros colors.